Eda Gurel is an Assistant Professor teaching marketing in the Tourism and Hotel Management Department at the School of Applied Technology and Management, Bilkent University, Turkey. Eda is also the Chair of the department since 2017. She has over 20 years of teaching experience at Bilkent University, one the leading universities in the world according to Times Higher Education ( http://w3.bilkent.edu.tr/bilkent/rankings ).
Eda completed her Master’s degree in tourism marketing at the University of Surrey, UK. She holds a PhD degree in Business Administration from Hacettepe University, Turkey. Her research interests include tourism and services marketing, museums, public relations, consumer and business ethics, and entrepreneurship; she has conducted research at London Metropolitan and Oxford Brookes universities in the UK.
Eda published in leading journals, including International Journal of Arts Management, Annals of Tourism Research, Journal of Business Ethics, and European Journal of Marketing. In 2010, she was presented with the “Best Young Academic” award by the Bosphorus University in Istanbul, Turkey. An active external consultant for the Scientific and Technological Research Council of Turkey (TÜBİTAK), Eda has a patent form the United States Patent and Trademark Office for her invention titled System for Customized Games and Routes for Cultural and Natural Heritage.
Eda has been a member of EuroCHRIE for more than 14 years. She has contributed to the organization as the Area Consultant for Turkey since 2007.
Eda can be contacted at: eda@tourism.bilkent.edu.tr