{"id":769,"date":"2025-09-19T14:56:59","date_gmt":"2025-09-19T14:56:59","guid":{"rendered":"https:\/\/eurochrie.org\/2025\/?page_id=769"},"modified":"2025-11-10T23:13:35","modified_gmt":"2025-11-10T23:13:35","slug":"trix-van-der-vleuten","status":"publish","type":"page","link":"https:\/\/eurochrie.org\/2025\/speakers\/trix-van-der-vleuten\/","title":{"rendered":"Trix van der Vleuten"},"content":{"rendered":"

[vc_row full_width=”stretch_row” css=”.vc_custom_1728126806168{margin-top: 120px !important;margin-right: 40px !important;margin-bottom: -100px !important;margin-left: 40px !important;padding-bottom: 0px !important;}” el_id=”keynote”][vc_column][vc_single_image image=”771″ img_size=”” alignment=”center” style=”vc_box_circle_2″ css=””][\/vc_column][\/vc_row][vc_row full_width=”stretch_row_content_no_spaces” el_id=”keynoteinfo”][vc_column][cs_banner style=”creative” btn_style=”a-btn-6″ socials=”%5B%7B%22icon%22%3A%22fab%20fa-500px%22%7D%5D” title=”Keynote Speaker<\/strong>
\nTrix van der Vleuten” bg_image=”770″ button=”url:https%3A%2F%2Feurochrie.org%2F2025%2Fspeakers%2F|title:%E2%86%90%20Back%20to%20Keynote%20Speakers” text=”CMO of The Social Hub” location=”x”][\/vc_column][\/vc_row][vc_row full_width=”stretch_row” css=”.vc_custom_1728500847642{margin-top: 0px !important;margin-bottom: 0px !important;padding-top: 0px !important;padding-bottom: 20px !important;background-color: #515151 !important;}”][vc_column][vc_column_text css=”.vc_custom_1762816414919{margin-top: -20px !important;margin-bottom: 0px !important;padding-top: 0px !important;padding-bottom: 0px !important;}”]<\/p>\n

Session Details
\n<\/strong><\/span>Thursday 13 November 2025 | 11:00 \u2013 12:15<\/span><\/p>\n

[\/vc_column_text][\/vc_column][\/vc_row][vc_row full_width=”stretch_row” css=”.vc_custom_1728043715200{margin-top: 50px !important;margin-bottom: 0px !important;}”][vc_column width=”1\/6″][\/vc_column][vc_column width=”2\/3″][cs_headings style=”classic_btn” text_align=”text-center” enable_text_color=”on” title=”About Trix van der Vleuten” text=”Trix van der Vleuten serves as The Social Hub\u2019s Chief Marketing Officer, heading up a newly structured Marketing & Performance team at the business that offers hotel facilities, student and extended stay rooms, co-working, gyms and event spaces all under the same roof at 18 locations across Europe. Van der Vleuten\u2019s career in marketing and brand management spans nearly two decades, credited with being instrumental in the growth and commercial performance of global companies such as KraftHeinz, FrieslandCampina, SABMiller, and PepsiCo. Her previous roles include CMO for Northern Europe at KFC and most recently, Head of Global Brands & Marketing Strategy at Versuni, a former Philips company, where she spearheaded innovative programs that reshaped brand perceptions and customer engagement.<\/p>\n

The Social Hub\u2019s provision of student accommodation also overlaps with another string to Van der Vleuten\u2019s bow, serving as a guest lecturer at prestigious institutions including Nyenrode Business University & TIAS School for Business and Society in the Netherlands, and EDHEC Business School in France.<\/p>\n

Van der Vleuten\u2019s achievements include being named on the MT\/Sprout Next Leadership 50 and SER Top Women lists for her contributions to leadership and innovation. She also recently authored her debut children\u2019s book, May for President, named by Harper\u2019s Bazaar as one of the best Dutch books of 2024.” btn_style=”a-btn-5″]Apeldoorn has no conference hotel in the city centre, however there are some selected hotels for delegates to have a nice stay by the host. The hotels are located \u00b15km from the conference venue. Everyday shuttle bus services will be provided to all delegates at the scheduled moment to bring delegates around according to the conference and social programme. Car-pooling will be arranged and stimulated too during the conference among the delegates. However, should the delegates choose other hotels to stay, local transport will not be provided by the host. Buses, trains and taxis are of course available at your service.[\/cs_headings][\/vc_column][vc_column width=”1\/6″][\/vc_column][\/vc_row][vc_row full_width=”stretch_row_content” css=”.vc_custom_1728044447392{margin-top: 10px !important;margin-bottom: 40px !important;}”][vc_column][vc_separator border_width=”2″ css=”.vc_custom_1660153597664{margin-top: 0px !important;margin-bottom: 40px !important;}”][cs_button text_align=”text-center” btn_style=”a-btn-2″ button=”url:https%3A%2F%2Feurochrie.org%2F2025%2Fspeakers%2Fmatthijs-welle%2F|title:NEXT%3A%20Matthijs%20Welle%20%E2%86%92″][\/vc_column][\/vc_row][vc_row full_width=”stretch_row_content_no_spaces” disable_element=”yes” css=”.vc_custom_1728044072611{margin-top: 0px !important;margin-bottom: 30px !important;padding-top: 0px !important;padding-bottom: 0px !important;}”][vc_column css=”.vc_custom_1657875195421{margin-top: 0px !important;padding-top: 0px !important;background-color: #1e73be !important;}”][vc_column_text css=”.vc_custom_1728042535112{margin-bottom: 0px !important;padding-top: 21px !important;padding-bottom: 1px !important;}”]<\/p>\n

Wednesday 6 November, 2024 @ TBC<\/strong>
\nAl Samriyah Autograph Collection<\/p>\n

[\/vc_column_text][\/vc_column][\/vc_row][vc_row full_width=”stretch_row_content_no_spaces” disable_element=”yes” css=”.vc_custom_1728044079481{margin-top: 50px !important;margin-bottom: 0px !important;}”][vc_column][vc_column_text css=”.vc_custom_1660151033505{margin-bottom: 0px !important;}”][gmap-embed id=”9441″][\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"

[vc_row full_width=”stretch_row” css=”.vc_custom_1728126806168{margin-top: 120px !important;margin-right: 40px !important;margin-bottom: -100px !important;margin-left: 40px !important;padding-bottom: 0px !important;}” el_id=”keynote”][vc_column][vc_single_image image=”771″ img_size=”” alignment=”center” style=”vc_box_circle_2″ css=””][\/vc_column][\/vc_row][vc_row full_width=”stretch_row_content_no_spaces” el_id=”keynoteinfo”][vc_column][cs_banner style=”creative” btn_style=”a-btn-6″ socials=”%5B%7B%22icon%22%3A%22fab%20fa-500px%22%7D%5D” title=”Keynote Speaker Trix van der Vleuten” bg_image=”770″ button=”url:https%3A%2F%2Feurochrie.org%2F2025%2Fspeakers%2F|title:%E2%86%90%20Back%20to%20Keynote%20Speakers” text=”CMO of The Social Hub” location=”x”][\/vc_column][\/vc_row][vc_row full_width=”stretch_row” css=”.vc_custom_1728500847642{margin-top: 0px !important;margin-bottom: 0px !important;padding-top: 0px !important;padding-bottom: 20px !important;background-color: #515151 !important;}”][vc_column][vc_column_text css=”.vc_custom_1762816414919{margin-top: -20px !important;margin-bottom: 0px !important;padding-top: …<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":693,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"pgc_sgb_lightbox_settings":"","footnotes":""},"class_list":["post-769","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/eurochrie.org\/2025\/wp-json\/wp\/v2\/pages\/769","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/eurochrie.org\/2025\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/eurochrie.org\/2025\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/eurochrie.org\/2025\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/eurochrie.org\/2025\/wp-json\/wp\/v2\/comments?post=769"}],"version-history":[{"count":5,"href":"https:\/\/eurochrie.org\/2025\/wp-json\/wp\/v2\/pages\/769\/revisions"}],"predecessor-version":[{"id":973,"href":"https:\/\/eurochrie.org\/2025\/wp-json\/wp\/v2\/pages\/769\/revisions\/973"}],"up":[{"embeddable":true,"href":"https:\/\/eurochrie.org\/2025\/wp-json\/wp\/v2\/pages\/693"}],"wp:attachment":[{"href":"https:\/\/eurochrie.org\/2025\/wp-json\/wp\/v2\/media?parent=769"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}