{"id":744,"date":"2025-09-19T13:51:47","date_gmt":"2025-09-19T13:51:47","guid":{"rendered":"https:\/\/eurochrie.org\/2025\/?page_id=744"},"modified":"2025-11-10T23:10:37","modified_gmt":"2025-11-10T23:10:37","slug":"mirella-kleijnen","status":"publish","type":"page","link":"https:\/\/eurochrie.org\/2025\/speakers\/mirella-kleijnen\/","title":{"rendered":"Prof. Dr. Mirella Kleijnen"},"content":{"rendered":"

[vc_row full_width=”stretch_row” css=”.vc_custom_1728126806168{margin-top: 120px !important;margin-right: 40px !important;margin-bottom: -100px !important;margin-left: 40px !important;padding-bottom: 0px !important;}” el_id=”keynote”][vc_column][vc_single_image image=”746″ img_size=”” alignment=”center” style=”vc_box_circle_2″ css=””][\/vc_column][\/vc_row][vc_row full_width=”stretch_row_content_no_spaces” el_id=”keynoteinfo”][vc_column][cs_banner style=”creative” btn_style=”a-btn-6″ socials=”%5B%7B%22icon%22%3A%22fab%20fa-500px%22%7D%5D” title=”Keynote Speaker<\/strong>
\nProf. Dr. Mirella Kleijnen” bg_image=”745″ button=”url:https%3A%2F%2Feurochrie.org%2F2025%2Fspeakers%2F|title:%E2%86%90%20Back%20to%20Keynote%20Speakers” text=”Professor, Vrike Universiteit Amsterdam” location=”x”][\/vc_column][\/vc_row][vc_row full_width=”stretch_row” css=”.vc_custom_1728500847642{margin-top: 0px !important;margin-bottom: 0px !important;padding-top: 0px !important;padding-bottom: 20px !important;background-color: #515151 !important;}”][vc_column][vc_column_text css=”.vc_custom_1762816236646{margin-top: -20px !important;margin-bottom: 0px !important;padding-top: 0px !important;padding-bottom: 0px !important;}”]<\/p>\n

Session Details
\n<\/strong><\/span>Tuesday 11 November 2025 | 11:30 \u2013 13:00<\/span><\/p>\n

[\/vc_column_text][\/vc_column][\/vc_row][vc_row full_width=”stretch_row” css=”.vc_custom_1728043715200{margin-top: 50px !important;margin-bottom: 0px !important;}”][vc_column width=”1\/6″][\/vc_column][vc_column width=”2\/3″][cs_headings style=”classic_btn” text_align=”text-center” enable_text_color=”on” title=”About Prof. Dr. Mirella Kleijnen” text=”Mirella Kleijnen obtained her PhD from the Faculty of Economics and Business at Maastricht University. Her dissertation focused on consumer evaluations of mobile service innovations. Her current research interests include customer experience management, adoption versus resistance to innovation, digital marketing, and more recently, health marketing. Her work has been published in various academic journals, including the Journal of the Academy of Marketing Science, the Journal of Service Research, the International Journal of Management Reviews, the Journal of Retailing, the Journal of Interactive Marketing, the Journal of Medical Internet Research, the Journal of Economic Psychology, and the Journal of Consumer Affairs. In her research, she actively seeks to bridge the gap between theory and practice through various collaborations with the business community.<\/p>\n

She is a passionate teacher and is deeply involved in various teaching programs, ranging from basic marketing courses for first-year bachelor’s students to specialized (research-related) current affairs courses for the master’s level. She is also actively involved in various part-time programs for professionals. Furthermore, since January 2019, she has been Vice Dean for Education at the School of Business and Economics, Amsterdam.” btn_style=”a-btn-5″]Apeldoorn has no conference hotel in the city centre, however there are some selected hotels for delegates to have a nice stay by the host. The hotels are located \u00b15km from the conference venue. Everyday shuttle bus services will be provided to all delegates at the scheduled moment to bring delegates around according to the conference and social programme. Car-pooling will be arranged and stimulated too during the conference among the delegates. However, should the delegates choose other hotels to stay, local transport will not be provided by the host. Buses, trains and taxis are of course available at your service.[\/cs_headings][\/vc_column][vc_column width=”1\/6″][\/vc_column][\/vc_row][vc_row full_width=”stretch_row” disable_element=”yes” css=”.vc_custom_1728042047976{margin-top: 0px !important;margin-bottom: 20px !important;}” el_class=”restaurants”][vc_column width=”1\/2″][vc_single_image image=”14515″ img_size=”large” alignment=”center”][vc_column_text css=”.vc_custom_1726843980805{margin-bottom: 0px !important;}”]<\/p>\n

Sheikh Faisal Bin Qassim Al Thani Museum<\/p>\n

A world-class private museum in Doha, Qatar, showcasing a vast collection of cultural treasures.<\/p>\n

[\/vc_column_text][vc_btn title=”View website” style=”flat” shape=”square” align=”center” i_icon_fontawesome=”fas fa-external-link-alt” add_icon=”true” link=”url:https%3A%2F%2Fwww.alsamriyaestate.com%2Fmuseum|target:_blank”][\/vc_column][vc_column width=”1\/2″][vc_single_image image=”14522″ img_size=”large” alignment=”center”][vc_column_text css=”.vc_custom_1727050410405{margin-bottom: 0px !important;}”]<\/p>\n

Al Samriya, Doha<\/p>\n

A luxurious Qatari hotel offering stunning desert views, elegant rooms, and a serene spa.<\/p>\n

[\/vc_column_text][vc_btn title=”View website” style=”flat” shape=”square” align=”center” i_icon_fontawesome=”fas fa-external-link-alt” add_icon=”true” link=”url:https%3A%2F%2Fwww.marriott.com%2Fen-us%2Fhotels%2Fdohas-al-samriya-doha-autograph-collection%2Foverview%2F|target:_blank”][\/vc_column][\/vc_row][vc_row full_width=”stretch_row_content” css=”.vc_custom_1728044447392{margin-top: 10px !important;margin-bottom: 40px !important;}”][vc_column][vc_separator border_width=”2″ css=”.vc_custom_1660153597664{margin-top: 0px !important;margin-bottom: 40px !important;}”][cs_button text_align=”text-center” btn_style=”a-btn-2″ button=”url:https%3A%2F%2Feurochrie.org%2F2025%2Fspeakers%2Fmarloes-knippenberg%2F|title:NEXT%3A%20Marloes%20Knippenberg%20%E2%86%92″][\/vc_column][\/vc_row][vc_row full_width=”stretch_row_content_no_spaces” disable_element=”yes” css=”.vc_custom_1728044072611{margin-top: 0px !important;margin-bottom: 30px !important;padding-top: 0px !important;padding-bottom: 0px !important;}”][vc_column css=”.vc_custom_1657875195421{margin-top: 0px !important;padding-top: 0px !important;background-color: #1e73be !important;}”][vc_column_text css=”.vc_custom_1728042535112{margin-bottom: 0px !important;padding-top: 21px !important;padding-bottom: 1px !important;}”]<\/p>\n

Wednesday 6 November, 2024 @ TBC
\nAl Samriyah Autograph Collection<\/p>\n

[\/vc_column_text][\/vc_column][\/vc_row][vc_row full_width=”stretch_row_content_no_spaces” disable_element=”yes” css=”.vc_custom_1728044079481{margin-top: 50px !important;margin-bottom: 0px !important;}”][vc_column][vc_column_text css=”.vc_custom_1660151033505{margin-bottom: 0px !important;}”][gmap-embed id=”9441″][\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"

[vc_row full_width=”stretch_row” css=”.vc_custom_1728126806168{margin-top: 120px !important;margin-right: 40px !important;margin-bottom: -100px !important;margin-left: 40px !important;padding-bottom: 0px !important;}” el_id=”keynote”][vc_column][vc_single_image image=”746″ img_size=”” alignment=”center” style=”vc_box_circle_2″ css=””][\/vc_column][\/vc_row][vc_row full_width=”stretch_row_content_no_spaces” el_id=”keynoteinfo”][vc_column][cs_banner style=”creative” btn_style=”a-btn-6″ socials=”%5B%7B%22icon%22%3A%22fab%20fa-500px%22%7D%5D” title=”Keynote Speaker Prof. Dr. Mirella Kleijnen” bg_image=”745″ button=”url:https%3A%2F%2Feurochrie.org%2F2025%2Fspeakers%2F|title:%E2%86%90%20Back%20to%20Keynote%20Speakers” text=”Professor, Vrike Universiteit Amsterdam” location=”x”][\/vc_column][\/vc_row][vc_row full_width=”stretch_row” css=”.vc_custom_1728500847642{margin-top: 0px !important;margin-bottom: 0px !important;padding-top: 0px !important;padding-bottom: 20px !important;background-color: #515151 !important;}”][vc_column][vc_column_text css=”.vc_custom_1762816236646{margin-top: -20px !important;margin-bottom: 0px !important;padding-top: 0px …<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":693,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"pgc_sgb_lightbox_settings":"","footnotes":""},"class_list":["post-744","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/eurochrie.org\/2025\/wp-json\/wp\/v2\/pages\/744","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/eurochrie.org\/2025\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/eurochrie.org\/2025\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/eurochrie.org\/2025\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/eurochrie.org\/2025\/wp-json\/wp\/v2\/comments?post=744"}],"version-history":[{"count":7,"href":"https:\/\/eurochrie.org\/2025\/wp-json\/wp\/v2\/pages\/744\/revisions"}],"predecessor-version":[{"id":970,"href":"https:\/\/eurochrie.org\/2025\/wp-json\/wp\/v2\/pages\/744\/revisions\/970"}],"up":[{"embeddable":true,"href":"https:\/\/eurochrie.org\/2025\/wp-json\/wp\/v2\/pages\/693"}],"wp:attachment":[{"href":"https:\/\/eurochrie.org\/2025\/wp-json\/wp\/v2\/media?parent=744"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}